SPORT Close-up: what makes the Indy 500 so unique?

5 min

It’s not called ‘the greatest spectacle in racing’ for nothing. A rich history. Quirky traditions. Legendary stories. Three generations of fans. Here’s a closer look at what makes the Indianapolis 500, or the Indy 500, ‘the greatest spectacle in racing’.

A rich history. Quirky traditions. Legendary stories. Three generations of fans. There are so many reasons why we celebrate each running of the Indy 500. Part of racing’s Triple Crown, alongside Le Mans and Monaco, the Indianapolis 500 holds a special place in motorsport. It isn’t just the action on the track that appeals. It’s the legion of spectators who travel from across the world to Speedway, Indiana, U.S.A. every Memorial Day weekend. It’s the milk bottles for the winners. It’s the kissing of the Yard of Bricks. All of these things make the Indy 500 more than just a race.

TAG Heuer is proud to be a part of this timeless institution. As the Official Timekeeper of the Indy 500, we’ve put together a collection of moments and memories that celebrate ‘the greatest spectacle in racing’. Here’s to many more.

  • The 2023 winner Josef Newgarden was gifted the TAG Heuer Formula 1 Chronograph Indy 500 Limited Edition (Ref. CAZ101AU.BA0842) during the Victory Dinner on Monday, May 29, 2023.

TAG HEUER FORMULA 1 INDY 500 CAZ101AU.BA0842

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Alexander Rossi, 2026 Indianapolis 500 winner and TAG Heuer ambassador, presented his exclusive 2023 Indy 500 helmet, with TAG Heuer watch details on it, during a dinner in Indianapolis, U.S.A., on Saturday, May 27, 2023.

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